Atlassian Partner Day

Content Strategy, Producing, Project Management, Copywriting.

Atlassian wanted to open it's annual Partner Day with a video that would set the stage for the live keynotes. Our partner community was dominated by organizations that had been with us from the beginning, however, they were nervous about what the future had in store. We had several big announcements which required their buy-in.

This video shifted partner sentiment, laying the foundation for our most successful Partner Day to date.

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